Ford press launch becomes YouTube hit
One of Ford's Promotional videos has racked up over 19,500 views on the internet movie site YouTube, even though it has only been up since March.
The movie shows the impressive press launch for one of the latest Ford cars for sale, the B-MAX, and has become a hit already by gaining more views than any other motoring launch. Ford's employed their creative agency to produce a ‘technically ingenious' press launch for the new vehicle, one that would not only thrill the press in attendance but also create interest on YouTube.
The movie features not only plenty of glimpses of the B-MAX in action but also a piece of choreography using Apple iPad's all synced together.
Image credit: Overlaet