Ford looks to end speeding tickets with Intelligent Speed Limiter

Ford has revealed that a brand-new speed limiter system could be implemented across a range of its vehicles.

In the UK in 2013, over 15,000 drivers were given fines of £100 or more for speeding, but now Ford’s Intelligent Speed Limiter will stop people from unintentionally speeding as the system has the ability to read traffic signs and reduce fuel flow to enable a driver’s vehicle to keep within the speed limit.

Although Ford has announced the new technology will be implemented into the new S-MAX model, many experts have suggested that new Ford cars and vans are being considered as well, which means that Ford van dealerships in Poole and other dealers across the UK could in the future be selling new vans that have the new technology implemented.

This new technology will surely come as welcome news to those who have been concerned by the new ‘stealth’ speed cameras announced for the M25 in January, as well as those who will be driving around Manchester, where the 50mph average speed cameras on the M60 are now up and running – read more here.

New technology to help drivers

The Intelligent Speed Limiter system has combined Ford’s Adjustable Speed Limiter and Traffic Sign Recognition technologies. Currently these two separate systems are included in the Ford Focus, Ford Mondeo and Ford Kuga SUV models.

The system will smoothly decelerate vehicles going speeds from 20mph to 120mph when they are breaking the speed limit of a road by restricting the fuel supplied to the engine. The new technology will also sound an alarm should the vehicle you are driving exceed the speed limit when driving downhill.

Stefan Kappes, active safety supervisor for Ford of Europe, has revealed that the new Intelligent Speed Limiter system will help drivers who are unaware they are speeding.

Speaking to he said, “Drivers are not always conscious of speeding and sometimes only becoming aware they were going too fast when they receive a fine in the mail or are pulled over by law enforcement.

“Intelligent Speed Limiter can remove one of the stresses of driving, helping ensure customers remain within the legal speed limit.”

What is your opinion of the new technology? Is it a good or bad idea? Have your say on the Foray Motor Group Facebook Page.

Image Credit: Les Chatfield (

This content was written by James Dart. Please feel free to visit my Google+ Profile to read more stories.