Ford in partnership with BP has introduced a scheme to help reduce the CO2 of commercial vehicle output to demonstrate a commitment to sustainability by focusing on driver skills, vehicle efficiency and environmental performance.
The scheme will measure drivers efficiency and highlight poor performance which is detected with a FuelExpert software program.
Four fleets have signed up to the program to allow the two giants to gather data on user performance and allow them to better understand how the vehicles are used.
It is thought that by changing driver behavior alone could see a CO2 reduction of 25%. Additional elements that would see further reductions in CO2s could be those little things like regular and correct maintenance of the vehicle.
Some companies are already reaping the benefits of the scheme. "One of our fleet customers has saved more than 20% since joined the scheme last year," said Miles Maiklen, b2b operations manager for Ford European fleet sales.