Ford ‘Hangover Suit’ shows dangers of morning-after driving
Drink driving is now one of society’s biggest taboos – but driving the morning after can be just as dangerous.
With many people drinking more than usual over the festive period, it is a peak time for drivers to take a risk that could be fatal – both for themselves and other road users.
In Europe, research shows alcohol is a factor in one in six road accident fatalities. And in the UK, one in 10 drink driving arrests take place between 06:00 and 08:00. Ford commissioned the “Hangover Suit” from the renowned Meyer‑Hentschel Institute, in Germany, to highlight the dangers.
Weighing more than 17 kg, the “Hangover Suit” consists of a special vest, wrist and ankle weights, cap and goggles, and headphones. Together, these simulate the classic hangover symptoms of fatigue, dizziness, a throbbing head and difficulty concentrating.
Even when drivers are no longer over the legal alcohol limit they still present a risk that can be as high as for those who are drink driving, with drivers likely to be sleep deprived and their reaction times are affected.
Through its Ford Driving Skills for Life programme, Ford offers free training for young drivers. By the end of 2016, this programme will have trained more than 20,000 drivers across 13 countries in Europe. Previously, for the programme, Ford worked with the Meyer Hentschel Institute to produce a tailor-made “Drink Driving Suit” and “Drug Driving Suit”.
For the “Hangover Suit”, headphones replicate the particularly increased sensitivity to sound as well as the typical acoustic experiences of a migraine. In addition, a weighted headset, together with the goggles, simulates dizziness and a blinding headache.
Find out more about the “Hangover Suit” here.