Ford pick up three prizes at 2013 Fleet News Awards
Officials at Ford UK are celebrating their fantastic performance at the 2013 Fleet News Awards, with the manufacturers walking away with no less than three prizes in three very different categories.
No eyebrows were raised when the Fiesta was named as the winner of the prestigious Best Small Car award, fending off competition from five other models. The judges were full of praise for the 'bold look', 'low running costs' and 'strong residual values' of this evergreen brand, and the victory was a fair reflection of the interest which every showroom with a Ford Fiesta for sale continues to attract from drivers year after year.
Ford have put themselves at the forefront of developments in low carbon vehicle technology in recent times, and this dedication to making the world of transport a more sustainable place was justly rewarded with the naming of the company as the Green Fleet Manufacturer of the year. The group's groundbreaking EcoBoost petrol engine was singled out for compliments, but the wider steps they have taken towards improving their carbon footprint were also mentioned, including their unflinching support for global green initiatives.
The Most Improved Fleet Manufacturer award was also given to Ford, with the judges recognising all that has been done over the last year to make the service they supply to businesses better, such as the introduction of a money saving accident management programme, which has led to a 2 per cent rise in fleet sales; this figure, it was noted, is particularly impressive given that Ford were already the market leaders in this sector.
On top of this trio of awards, Ford was also given 'highly commended' status in two other categories, namely the Best Lower Medium Car and Best Seven-Seat People Carrier fields, for the Focus and S-MAX models respectively.
Once again, the manufacturers have excelled in an important awards ceremony, providing further confirmation of their position as one of the UK's, and the world's, leading vehicle groups.
Image credit: Bull-Doser (Wikimedia Commons)