FORD ONE OF THE TOP 25 SOCIAL BRANDS IN THE WORLD
Brand recognition is a sure way of seeing just who the top leaders in each industry are and just how innovative and headstrong they have become within the ‘social' aspect of Industry. A list is compiled each year that aims to showcase and acknowledge the top 100 social brands that are leading the way.
The 2012 list was compiled yesterday and amongst the top 25 results was the Ford Motor Company, showing just how the brand has become the most favoured and innovative within the motoring industry across the world by claiming the 24th position.
The results are compiled by an unbiased crowd sourced nomination process on twitter, with the final nominations put through a rigorous judging process by a team of social media experts from a wide selection of backgrounds.
Ford's success is sure to be through its social media interventions, as more and more customers searching for cars and new Ford vans such as Ford Transit vans are utilising the social platforms for information and customer support.