Ford continues its custom of leading the van sales charts
Ford shows continuing strength in new van sales, leading every sector of the market both in April and for the whole of 2018 so far.
The launch of new Transit Custom, Transit Connect, and Transit Courier has brought increased traffic to Foray Motor Group’s commercial vehicle dealerships and Foray Motor Group commercial sales manager Mel Small is predicting an even stronger performance when new Fiesta Sport Van, the big surprise of the recent CV Show, also comes onto the market.
“Van sales were strong, with a rise in the market during April in all sectors apart from pick-ups,” says Mel.
“The decline in pickup sales is understandable – they tend to be stronger when bad weather and poor road conditions focus buyer attention on their 4x4 abilities.
“But Ford Ranger was still the best-selling pickup in the UK, reflecting that Ford’s product range is very keenly aligned with the features than van buyers want to see.
“New Transit Custom is in its launch phase across our dealerships and first deliveries have commenced with buyers reporting strong levels of satisfaction.”