Fleet operators focus on Ford model's excellence

Ford has won four of the seven available fleet business trophies at the 2011 Association of Car Fleet Operators awards.

Two of Ford's awards went to the all-new Ford Focus launched this year - it was named Fleet Car of the Year by the premier organisation for fleet operators.

The other pair of Ford awards was won by its commercial vehicle stars - the Ford Transit, which is the UK's top selling van, and its compact sibling, the Ford Transit Connect.

Ford Transit Connect Van was voted Small Van of the Year for the ninth year in succession, while its Transit stablemate became Large Van of the Year for the 15th time in the awards' history.

Determined by influential ACFO fleet operator members, their Fleet Car of the Year trophy went to the new Ford Focus. Its innovative Driver Assistance Pack, which offers seven advanced accident prevention technologies for only £750, is ACFO's Fleet Safety Initiative of the Year.

Tom Croft, Foray Group sales manager, commented: "When fleet car operators say a car is good you know the accolade is coming from a set of very demanding users. ACFO members' opinions are highly prized as they reflect the day-to-day operational experience and expertise of fleet decision-makers and this should be of interest to private buyers, too.

"The safety award for the all-new Focus' Driver Assistance Pack is further proof that Ford's investment in technology is relevant, affordable and recognised by company car drivers. Winning two further awards for Transit and Transit Connect reinforces the choice and value we offer to commercial vehicle as well as car customers." Ford's acclaimed Driver Assistance Pack features Traffic Sign Recognition, which uses a forward-facing camera to scan speed signs and displays a reminder of the last sign passed, Active City Stop to brake the car if the vehicle in front stops suddenly, an alert to static or moving obstacles in the blind spot, auto high beam, lane keeping aid and lane departure warning, and a warning if erratic driver behaviour could indicate excessive fatigue.