The Familiar Choice

Everything You Need. More Than You Expected.

At Ford, we know that choosing your next car is a big decision – and we’re here to make it easier than ever.
The Familiar Choice is your opportunity to upgrade with confidence, thanks to a range of exclusive offers designed to reward you for making the switch. Whether you’re part-exchanging a non-Ford vehicle or stepping into electric for the first time, this event offers unbeatable value on a brand-new Ford.

Here’s what you can enjoy during The Familiar Choice, Exclusively at Foray Motor Group:

  • EXTRA £1,000 when you part-exchange a non-Ford vehicle*
  • £750 Trade-in Allowance – giving you up to £1,750 in total!
  • 0% APR Ford Options PCP Finance available on selected models.

View New Fords In Stock

Vehicles must be purchased and registered by 30th September 2025.

What's more! Courtesy of the Ford Power Promise, you will also receive:

  • FREE EV Home Charger with every new electric Ford
  • 5 Years Free Servicing included
  • 10,000 Miles Free Charging Credit to keep you moving

Get a FREE Valuation

Make the familiar choice – switch to a Ford you can rely on.

Explore personalised quotes for three of our latest Ford models - designed to suit every lifestyle, budget, and driving need.

New All-Electric Ford Puma Gen-E from only £370/month on Ford Options 0% APR PCP Finance

New All-Electric Ford Puma Gen-E Premium 43kWh Standard Range Representative Example PCP Finance Offer:

First Monthly Payment* £380.00
Regular Monthly Payments
£370.00
Number of Monthly Payments 48
Cash Price £31,076.00
Amount of Credit £27,376.00
Customer Deposit £3,700.00
Total charge for Credit (incl. Purchase Fee) £2,290.77
Purchase Fee** £10.00
Optional Final Payment £11,907.00
Total amount payable by customer £33,386.77
Representative APR 2.9%
Borrowing Rate (Fixed) 2.84%
Miles per annum 6,000
Excess Mileage Charge 6p (per mile)

Ford Kuga from only £395/month on Ford Options 0% APR PCP Financekuga-active-g

Ford Kuga ST-Line 2.5L Duratec 243PS PHEV Electric-Petrol Representative Example PCP Finance Offer:

First Monthly Payment* £395.00
Regular Monthly Payments £395.00
Number of Monthly Payments 48
Vehicle Cash Price £49,463.76
Deposit Allowance^ -
Amount of Credit £34,242.76
Customer Deposit £3,950.00
Total charge for Credit (incl. Purchase Fee) £0.00
Purchase Fee** £0.00
Optional Final Payment £15,283.00
Total amount payable by customer £38,192.76
Representative APR 0.0%
Borrowing Rate (Fixed) 0.00%
Miles per annum 6,000
Excess Mileage Charge 8p (per mile)

New All-Electric Ford Explorer from only £440/month on Ford Options 0% APR PCP Finance

New All-Electric Ford Explorer Premium 77kWh Extended Range Electric Representative Example PCP Finance Offer:

First Monthly Payment*£440.00
Regular Monthly Payments
£440.00
Number of Monthly Payments48
Vehicle Cash Price£48,656.77
Deposit Allowance^£3,700.00
Amount of Credit£40,516.77
Customer Deposit£4,400.00
Total charge for Credit (incl. Purchase Fee)£0.00
Purchase Fee**£0.00
Optional Final Payment£19,397.00
Total amount payable by customer£48,656.77
Representative APR0.0%
Borrowing Rate (Fixed)0.0%
Miles per annum6,000
Excess Mileage Charge10p (per mile)

New All-Electric Ford Capri from only £450/month on Ford Options 0% APR PCP Finance

All-Electric Capri Select 77kWh Extended Range Representative Example PCP Finance Offer:

First Monthly Payment*£450.00
Regular Monthly Payments
£450.00
Number of Monthly Payments48
Vehicle Cash Price£49,463.76
Deposit Allowance^£3,700.00
Amount of Credit£41,263.76
Customer Deposit£4500.00
Total charge for Credit (incl. Purchase Fee)£0.00
Purchase Fee**£0.00
Optional Final Payment£19,664.00
Total amount payable by customer£49,463.76
Representative APR0.0%
Borrowing Rate (Fixed)0.0%
Miles per annum6,000
Excess Mileage Charge10p (per mile)

Ready to Upgrade?

Thinking about making the switch? Complete the form below to connect with your local Foray Ford dealership.

One of our Product Specialists will be in touch to:

  • Understand your needs and preferences
  • Provide a no-obligation valuation for your current vehicle
  • Help you find the perfect new Ford to suit your lifestyle

Your next car could be closer than you think.



Important Information

*Retail customers who purchase and register a new Ford passenger vehicle between 1st August and 30th September 2025 are eligible for a combined Upgrade Saving of up to £1,750. This includes a £1,000 Extra Customer Saving offered by Foray Motor Group, in addition to the £750 Ford Upgrade Saving available on selected models. To qualify, customers must own either a non-Ford vehicle of any age that has been registered to them for at least 4 months. This promotion is open to retail customers only and excludes Privilege, Advantage, D-Plan, and Ambassador programmes.

The £750 Ford Upgrade Saving is available on selected Ford cars including the Ford Focus, Ford Kuga, Ford Puma, New Puma Gen-E, New Ford Explorer, New Ford Capri, Mustang Mach-E, and Ranger Raptor. Please note, the All-New Mustang and other Ranger models are excluded. Ford’s Upgrade Saving is not available for purchases made online via Ford.co.uk.

The additional £1,000 Extra Customer Saving is available exclusively through Foray Motor Group and only when purchasing an eligible new Ford passenger vehicle. Both offers are subject to availability and may be withdrawn at any time. They cannot be used in conjunction with any other promotion unless otherwise stated. To confirm eligibility and for full details, please contact your local dealer.