Drive Electric, Save More.

Ford Puma Gen-E Now Benefits from the Ford Grant Guarantee

The UK Government has recently announced plans for a new Electric Car Grant designed to accelerate the adoption of zero-emission vehicles by reducing the purchase cost for drivers making the switch.

While we await the full details and confirmation, Ford UK is taking action early with a £1,500 Grant Guarantee* for retail customers purchasing the New All-Electric Ford Puma Gen-E.

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Why Choose the New All-Electric Ford Puma Gen-E?

The Puma Gen-E combines Ford’s latest electric technology with the bold design and practicality drivers love. Enjoy smooth, quiet driving, instant torque, and impressive range, all while benefiting from lower running costs and reduced environmental impact.

Plus, with Ford’s £1,500 Grant Guarantee, there’s never been a better time to upgrade.

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Switching to an electric vehicle means more than just reducing emissions – it’s about unlocking genuine savings:

  • Lower running costs compared to petrol or diesel vehicles
  • Reduced maintenance with fewer moving parts
  • Government incentives and grants to make going electric more affordable
  • Access to Ford Power Promise benefits for added peace of mind

Whether you’re in Poole, Yeovil, Salisbury, or Taunton, our knowledgeable teams are here to help you explore the Puma Gen-E, guide you through the grant process, and arrange a no-obligation test drive.

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What is the New Government EV Grant?

The Government has introduced a new Electric Car Grant to help more drivers make the switch to electric. This first-come, first-served initiative is aimed at reducing the upfront cost of eligible new electric vehicles – including the Ford Puma Gen-E*.

It’s a substantial investment in the UK’s electric future – and Foray Motor Group is here to help you benefit from it.

Who is eligible?

  • Private buyers, company car drivers, and salary sacrifice scheme users
  • Customers purchasing outright, leasing, or financing a new EV
  • Subject to eligibility and availability – speak to your local Foray dealership today to register your interest.

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Stack Your Savings with Ford Power Promise

You can combine the EV Grant with Ford’s Power Promise offer, which includes:

  • Free EV Wallbox charger
  • 10,000 miles of free public charging credit
  • 5 Years’ Free Servicing
  • 5 Years’ Roadside Assistance

Together, these perks deliver an unbeatable electric vehicle ownership experience.

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Your EV Cost Questions, Answered

Q: What are the running costs of an electric car?

EVs like the Ford Puma Gen-E offer significantly lower running costs than petrol or diesel alternatives. You’ll save on fuel, road tax, servicing, and congestion charges.

Q: Are EVs exempt from the congestion charge?

Yes – fully electric vehicles are usually exempt from congestion and emissions zone charges in cities like London. Always check your local authority's guidance.

Q: What about battery warranty and replacement?

Every Ford EV battery is covered by an 8-year / 100,000-mile warranty, with at least 70% capacity guaranteed†. Long-lasting peace of mind comes as standard.

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Important Information

*Eligible retail and Ford Lease customers only, new Puma Gen-E contracted between 11th – 31st August. Eligible customers will receive either the Government grant or the equivalent Ford discount of £1,500 – the grant and the Ford discount cannot be aggregated or combined. Vehicle must be registered from 1st September.